Fully expanded display
In 2014, LG unveiled the world's first flexible OLED TV at CES. Its users were able to control the angle of curvature of the display using a remote control. But the price of such TVs turned out to be "unaffordable" for the mass buyer, so LG engineers decided to develop something more affordable. As a result, a TV appeared, which in the "stowed" position can be literally rolled up into a tube.
This isn't the first flexible OLED display. Sony unveiled its 18-inch prototype in 2010, but since then LG has clearly surpassed its Japanese rival by unveiling two similar, but more advanced, new products at CES last year. This year, visitors to the Las Vegas show will be able to see an 88-inch 8K OLED display and a flexible 65-inch 4K display that can be rolled up on move.
The screen can also be partially unrolled - for example, to display the calendar, weather information or as a music player. However, so far there is no talk of mass production of these wonders of electronics. But already this year, a series of improved UHD LCD TVs with diagonals from 55 to 75 inches will be on sale under the LG Electronics brand. They will get support for 4K Cinema HDR, ThinQ AI, webOS, Google Assistant and Alexa. The pricing is expected to be announced within the next few months.
65-inch 65SK9500 Super UHD LCD TV from LG